Course Description

This course is a total of 10.5 hours inclusive of 10.5 hours of live sessions.

In today’s fast-paced business environment, technology has enabled dramatic business transformations and even the emergence of new industries. Behind most of these transformations lies data. Business Data Analytics is a skillset in which specific competencies and practices are exercised to gather, analyze and make evidence-based recommendations gleaned from data.

In this introductory course, participants will learn the basic competencies of business data analytics as defined by the International Institute of Business Analysis (IIBA®). It will prepare participants to start their career journey into this emerging area. After this course, participants with related work experience may want to consider writing the Certification in Business Data Analytics (CBDA) exam.


Course Outline

  • Day 1: What is business data analytics? / Organizational vs. practitioner views / Identifying research questions
  • Day 2: Sourcing data / Analyzing data / Interpreting and reporting results
  • Day 3: Using results to influence business decision making / Guiding company-level strategy for Business Analytics

What You Will Learn

  • Describe the role of the business data analyst
  • Identify how data can be used to answer questions and/or solve problems
  • Develop a data sourcing strategy for a specific business problem
  • Use basic data analysis techniques to gain new insights or confirm hypotheses
  • Develop evidence-based recommendations for presentations to stakeholders


By enrolling in this course, you will be automatically enrolled in the Certificate in Business Analysis.

Recommended For

  • People who want to pursue a career in business analysis
  • Technical team members and project managers
  • Business analysts who want to enhance their business analysis skills
  • Managers and other stakeholders who work with business analysts or those who perform data analytics

Applies Towards the Following Certificates

Enrol Now - Select a section to enrol in
Section Title
Introduction to Business Data Analytics
Online - Scheduled
Tuesday, Wednesday, Thursday
9:30AM to 1:00PM
Dec 10, 2024 to Dec 12, 2024
Schedule and Location
Total Learning Hours
  • Online Campus - Atlantic Time
Instruction Delivery Method(s)
Course Fee(s)
Fee non-credit $750.00
Reading List / Textbook
Participants in this course will receive a course workbook with copies of all presentation materials, case studies, and handouts. In addition, they will receive an electronic copy (PDF or ePUB) of the Guide to Business Data Analytics published by the IIBA.
Required fields are indicated by .